PHOENIX – May 06, 2015 – BuzzTheory Strategies, a marketing consulting company specializing in the channel, announced that its senior partner, Khali Henderson, has been named to the board of directors for Technology Channel Association (TCA), a non-profit committed to promoting the indirect channel and improving relationships between agents and vendors.
Read TCA’s announcement here:

As a board member, Henderson will help develop and plan association programs and recruit new members.
Henderson has more than 25 years of marketing, communications and content development experience in the technology industry. Well known for her leadership at Channel Partners, the telecom and IT industry’s leading channel media and events brand, Henderson is one of the country’s foremost experts on channel strategy and marketing. She also has developed and managed marketing and public relations programs for a range of technology companies and trade associations. At BuzzTheory, she heads up business development and serves as the chief content officer. Khali also is on boards of Women in the Channel and Cloud Girls.

About BuzzTheory Strategies
BuzzTheory Strategies is a marketing and communications consulting firm helping companies across the technology value chain create and monetize relationships with prospects, customers, media, influencers, investors, strategic alliances and channel partners. We mesh modern digital marketing with old school work ethic – and personal connections to business and media leaders earned over decades of successful collaboration – to deliver high-value results. We represent innovators at the forefront of communications, applications, cloud computing, 3D-printing, Internet of Things, security, managed IT and disruptive technologies yet to emerge. We believe in and thrive on giving voice to technology innovators who unleash creativity, empower people, bridge divides, improve lives, redefine markets and drive economic growth. For more information, visit

About Technology Channel Association (TCA)
TCA is a non-profit association dedicated to promoting the interests of the indirect partner channel. We create value for our membership of over 1,000 Master Partners, Partners, and carriers through advocacy, education, and access to their peers and industry leadership. The TCA represents the interests of the Vendor community and provides the indirect sales channel with a unified voice which can be heard at the appropriate levels within the Partner community. To learn more and become a member, please visit